Weight loss business has attracted many companies to invest and market their products aggressively through the use of advertisement. While the advertisements may be exaggerated, some of them are really funny and creative that they caught my attention at once. These four ads are great attention grabber that deliver the product message clearly. Here are four funniest, catchy weight loss ads that I found in Ads of the World. (Hint: Click the picture to enlarge it, use the back button to return to the page)
1. Yogurt Bikini
This advertisement for low fat frozen yogurt uses an unorthodox media for a good effect. It's a surefire attention grabber and yield an honest right on the spot message. "Good men are rare, stay on shape" "Believe me, it's not the bikini that men are looking at". Nuff said :).
2. Weight Watcher Boomerang
Instead of focusing on 'how much can you lose' like other advertisement, this ads brings a different message which focuses on keeping the fat off. The use of boomerang as a symbol is unique and simple.
3. Diet Pepsi and Cat
Easy enough to understand. The cat suddenly becomes thin as a result of drinking diet Pepsi. Instead of showing an image of lean or thin cat (which probably turns people off), it cleverly just shows a cat which can fit into a mouse hole.
4. Diet Coke Curvy Body
This ads is even simpler than all of the ads listed above, it uses the product directly as the medium and cleverly snippets a part of the bottle to give a message "No calories, all curves".
What do you think? Which one is the best among these ads and which one is the worst?
Labels: diet issues