Battle is far from over! A few weeks ago, a new regulation forcing a great number of fast food joints in New York to display calorie information in their products was agreed to take effect on July 1st.
Just when everybody have been waiting to see the regulation takes effect in a few days, the court suddenly delayed this regulation enforcement to October 1.
I am sure with the proper calorie information many people would decrease their fast food consumption as the calorie in fast food menu is terrific.
A portion of Big Mac contains whooping 600 calories and that number is still added by side dishes and soft drink which people usually order to accompany their Big Mac. A super sized french fries can contain more calories than the big mac itself! Not to mention the "Super Size Deal" which offer an option to increase the portion size by just paying a few dollars more.
The fast food chains said that they are not reluctant to give the truth to customers. However their argument was that the menu board will look like a mess if they have to display the calorie count for each menu. I seriously find that the argument has no solid ground.
How hard it is to put additional menu boards on the left and the right side of the centered menu board. Another option would be for them to display the calorie in the printed menu only.
Of course they are afraid that sales are going to be hurt by displaying the calorie count. According to ChowBaby calorie counter, Burger King Double Whopper with Cheese holds an almighty 1070 calories! Fast food joints will be forced to offer the reduced portion size otherwise they can lose a lot of customers.
This is a good step taken by government in NY to fight the fast food addiction. It's possible that other states will follow through should NY succeed in enforcing this rule. And after some states follow, some countries might also follow.
In 2006 fast food joints approximately earn US$142 billion in sales, as estimated by National Restaurant Association. As this involves a huge amount of money, a fierce tug of war is happening now behind the screen. And the fast food has won the first round by delaying the enforcement of calorie display regulation to October 1.
I can only hope that someday we can know exactly what and how much we eat.
The full story in 1010 wins.
More about fast food in Diet-Meals-Recipes:
-Pet food is healthier than fast food
-Fast Food 101
Labels: diet issues